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Clay Paky and Doka at Music Moscow
Clay Paky and its distributor for Russia, Doka Media, exhibited at the recent at Music Moscow event, the annual Fair dedicated to audio and musical lighting technologies.
“This year Doka decided to invest the majority of its resources in our brand,” Clay Paky sales manager Alberico D’Amato told us. “The results were seen on the market and were also reflected in this Fair, where Clay Paky was able to have its own stand for the first time.”
The Clay Paky stand was the largest brand stand present in the Fair dedicated to the lighting sector. On it were displayed the Alpha Profile 1200 professional shaper, the Alpha Spot HPE 1200 high performance spot and the two washlights, Alpha Wash 1200 and Alpha Wash Halo 1200, with ample space dedicated for demos. These products integrate within the already wide Alpha range, which now numbers 12 models to meet any market need.
“Thanks to the solid partnership with Clay Paky our turnover last year benefited from a heavy rise.” said Alexander Folkichev, Doka Media owner. “The Alpha projectors received an enthusiastic welcome on the market, especially in the theatre sector. We have made installations of great importance and prestige throughout Russia: the Bolshoi Theatre, Norilsk Drama Theatre, Gradinsky and Maly Theatre in Moscow, the Mariinsky Theatre and Alexandrinsky Theatre in St. Petersburg, the Orenburg Theatre in South-East Russia and the Novosibirsk Theatre in Siberia (the largest in Europe)”.
Alberico D’Amato said: “Doka has a very good presence in the professional sector, and the theatrical one in particular. We are working in close contact with them to help us open new markets in Russia, in particular the television and architectural sectors, for example. As we had planned our presence at the Moscow Fair with our own stand, this has certainly helped to make the Clay Paky brand better known among operators in the sector.”
25th October 2006
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