latest news headlines
Pixellent Launches New Technical Service for Display Industry
Matt Hassock is taking his 20 years of experience to a wider AV audience with Pixellent Display Systems, a company designed to provide complete solutions for a wide range of public display projects.
“Buying a display isn’t just about purchasing the hardware,” explains Matt. “The end result needs to be carefully planned so that there’s a maximum return on investment for the customer.
“The traditional buying pattern is to purchase the display first and then work out how to get the required content onto it. My experience allows me to look at things in a different way. My approach is to find out exactly what the client needs the end result to be, and then source and engineer the best products available to do the job.
“Once the installation is complete, I can also manage the content from a central server, provide system maintenance and any other after sales support necessary.”
These claims aren’t made lightly: Matt spent 20 years with Reuters news agency, where he oversaw its trading room displays and video systems and was the instigator of analogue systems for structured cabling networks. “This was a revolutionary concept that launched multimillion pound businesses,” says Matt.
He designed the audiovisual systems for Reuters’ internet café, Refresh, in its Fleet Street HQ. The six metre wide and four metre high InformationTravelator won the 2002 Design Week Award for Most Innovative Use of Technology in a Public Space. He went on to design Reuters Infopoint, a plasma based system for public spaces displaying real-time news, pictures and market prices, which has now rolled out across 15 countries in six languages. He ultimately headed up a £2.5 million AV project for Reuters’ new Canary Wharf headquarters that includes a 6 x 3m outdoor LED screen in the plaza, a 5 x 2.5m foyer display, a 102 metre curved LED ticker display – the longest in Europe - on the facia of the building, 60 meeting and training rooms, a 150 seat auditorium and TV studio and the largest IPTV system in Europe with 60 television channels for 2,500 users.
All of this leaves no doubt that het is in the ideal position to be able to provide networked solutions for any size of display system, be it multiple plasmas or giant LED displays, from two screens to two thousand.
“I see this type of narrowcasting as the future of information dissemination and advertising,” concludes Matt. “Networked display systems are on the increase and it’s exciting to be a part of the future.”
Matt can be seen and heard at AV Magazine’s AV Forum for End Users at the Oxford Belfry Hotel in November, where he is delivering one of the opening plenary presentations.
In picture: the Lighthouse P10 10mm LED screen in the plaza at Reuters HQ and the Lighthouse P6 6mm front access LED screen used as part of Reuters foyer display.
27th September 2006
HEADLINES
news archive
search stories
FOOTNOTE: Select the news type you require in the red band above; this will enable you to see the current news stories from that section
© 1999 - 2012 Entertainment Technology Press Limited News Stories
