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Sound Light Visual Expo to Make Debut in Malaysia

Come July next year, a new trade Expo titled Sound Light Visual will be making its debut at the Genting International Convention Centre, which is an hour away from Kuala Lumpur, Malaysia.

Organised by UnUsUaL Exhibition Services Pte Ltd, an arm of UnUsUaL group of companies based in Singapore and supported by Genting International, Sound Light Visual will take place from the 29th to 31st of July 2009.

The exhibition targeted at the South-East Asian market will differentiate itself from other similar style exhibitions in the region by focusing on upgrading the knowledge base of the industry.

Mr Johnny Ong, managing director of UnUsUaL group of companies, comments: "We will be making extra special efforts in bringing in speakers to share their knowledge with the industry in the region. The industry can expect seminars and workshops that will help enhance their profession. For a long time we felt that the exhibitions in the region did not focus so much on knowledge upgrading. The Sound Light Visual exhibition will plug that gap."

UnUsUaL also aims to aggressively promote visitorship to the exhibition to various key vertical markets, specifically in the hospitality, event management and entertainment segments. "It is our aim to have a holistic approach to the exhibition. We want visitors to discover new technologies and products, upgrade their knowledge through the various seminars and workshops and also network to expand their contact points. From the exhibitors' point of view we hope to ensure that they achieve their aim of not only meeting the industry players but also the clients that keep the industry going," says Johnny.

Genting International Convention Centre is accessible by land or air and offers all the amenities an exhibition would require such as the latest audio-visual equipment, WI-FI access and other state-of-the-art features. There are also plenty of hotel rooms able to suit differing budgets and of course self-contained F&B and entertainment outlets. Transport to KL City centre is also easily available.

16th October 2008

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