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PSCo's 103" Screens Relay Content From All Four Corners of the World
The World Travel Market held at ExCeL last week used four of PSCo's 103" plasma screens as a show stopping installation to relay content to the exhibition's travel professionals from across the globe.
The exhibition said to be ‘where the world meets' offered a seminar, conference and event programme presenting the issues and hot topics of the travel industry. Working with the exhibition since 1995, production company Fred Productions were brought in to produce the main conference set and relay live content and information to the show's visitors.
The World Travel Market is the first exhibition to use four 103" Panasonic plasma screens as a digital signage solution. The screens were positioned in the Boulevard between the exhibition halls to display live conference feeds, information about the upcoming seminars and advertisements for exhibitors at the show, mounted in exhibitor sponsored surrounds.
Phil Tobitt at Fred Productions commented: "There are certain requirements for screens in the Boulevard, they need to relay content to a large audience footfall and be eye-catching within an industry that attracts colourful TV commercials.
"Having used videowalls and projector systems in the past to create this digital signage area, the 103" plasmas tick all the boxes perfectly and make a real impact. They offer great picture quality and are quick and easy to rig, these features and the PSCo service make them the ideal solution for the exhibition."
The huge 103" screens have been popular with the exhibition market since their launch and PSCo has developed both accessories and a dedicated service to ensure the screens are accessible and effective for short term installations. PSCo's tailormade ScreenLifter is a flight case solution that allows the screens to be transported and set up in any location.
18th November 2009
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