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Klotz Digital Names Andreas Bartsch - Sales Director of Public Address Division
Klotz Digital announced today the appointment of Andreas Bartsch as worldwide sales director for its public address division. In this position, he will oversee Klotz Digital's Varizone sales channel. Besides driving sales in the public address (PA) segment, his main duties will be to expand the dealer network and to identify new markets for the Varizone digital PA system. "It is a pleasure for me to work for the technology-driven trailblazer Klotz Digital," observes the new sales director. "My main target is to strengthen the company's position in the PA market by attaining a new level of market penetration."
Prior to joining Klotz Digital, Andreas Bartsch spent 13 years with Licht-Technik Vertriebs GmbH Hagenbach & Grill, a manufacturer of a wide range of accessories for lamp heads used in film, TV, opera- and theatre. In his position as sales manager worldwide, he was responsible for all sales duties, but also for marketing activities, such as trade fair planning and product training. Bartsch's experience includes working in the audio and media industry, having close contact to broadcasters and public institutions. He holds a university degree in business administration, and brings an extensive sales expertise to the company.
"We are very fortunate to have an individual with such depth and proven sales success join Klotz Digital," said Thomas Klotz, CEO of Klotz Digital AG, when making the announcement. "As Andreas previously worked in a related business branch, he brings a lot of valuable business contacts to the company." The establishment of the newly created position: Sales Director - Public Address Division - is attended by a strict separation of PA and Radio Broadcast (RBC) sales activities. "Our experiences show that the RBC and PA markets are subject to totally different conditions, our products addressed to completely different target groups", continued Klotz. To implement two individual sales departments is a consequential action to perfectly serve these two markets and enhance customers' and sales partners' confidence.
7th April 2009
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