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WYSIWYG R24 Wins PLASA Innovation Award
From among 62 products entered, last night CAST Software walked away with a coveted PLASA09 Award for Innovation at Earls Court in London. The Award "recognises products which advance the industry by demonstrating a new style of thinking, improving technical practice, or taking a key step forward in terms of safety," according to the Professional Lighting And Sound Association.
The Award was presented by Adam Afriyie MP, Shadow Minister for Innovation, Universities and Skills and was judged by a panel of eight independent judges drawn from across the industry. In making the Award, the judges explained: "the plethora of LED display technology caused CAST to re-evaluate its design and visualisation software which has led to a significant redesign of the graphics engine and fixture attributes. It now allows the full visualisation of modern display technology including video and LED screens and their content."
Bruce Freeman, chairman of CAST Software and Gil Densham, president, accepted the Award at which time Freeman said, "WYSIWYG R24 is a total bottom-up rethink that delivers advances so revolutionary that they are ahead of the leading-edge! To assure that the system demands of the new features and visualisation in R24 are met with the same WYSIWYG speed and dependability, CAST designed and built a brand new proprietary engine. Now production professionals can model all the hottest new LED fixtures on a per diode basis and display them running in realtime. R24's new visualisation incorporates the inverse square law feature and volumetric beams so WYSIWYG's realtime Shaded View is really virtually real!"
16th September 2009
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