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Immersive Lacoste with LMP Productions
In November 2009, Eastbourne-based LM Productions in association with Inflate Products launched a unique interactive venue for Lacoste, the sportswear supplier.
The venue was an 18m x 8m inflatable structure which was split in two, offering an immersive experience and franchise area. It was installed at Covent Garden, where the public were able to experience a series of different shows.
Using nine projectors and two media servers the show offered a unique experience for the viewer, as media shifted from abstract images to archived photographs and creative brand art.
Stephen Harvey, managing partner at LM Productions said: "This is a special occasion as we forge ahead with new structure shapes and design the experiences that will include interactivity."
New experiences are what companies seek and LM Productions is positioned to serve them with its support from the world's leading suppliers of interactive projection technologies. LMP is integrating new technology consistently and pioneering the integration of 360-degree video into Immersive projections and then transposing the large scale immersive experience into an interactive DVD. The DVD can be played back on a Windows or Apple computer or on the www using Flash player; enabling the user to pan around 360-degrees at any point during the show.
21st January 2010
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