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LDR appoint new distributor to accelerate growth in USA
Luci Della Ribalta, better known as LDR, the professional lighting manufacturer located in the north of Italy, has announced a significant change in their distribution policy for the USA . Effective from July 2013, LDR will cease cooperation with Ballantyne-Strong.
LDRâs Fabiano Besio says: âBallantyne-Strong proved to be a professional and dedicated partner for LDR during our many years of collaboration and we wish them all the best for the future.â
The change has been necessary to answer the growing demand on LDR products in the USA and particularly on the Canto followspots and The Xpress 21 color color Scroller. âOur customer base is very demanding and expects from our distributor the same high level of quality and service that are representative of our products,â said Fabiano.
Beginning August 1, 2013, the Canto followspot range and related LDR products will be exclusively distributed and serviced by CantoUSA. Strategically located in Atlanta GA, CantoUSA has been founded with the specific aim of providing quality products and service to the professional entertainment industry.
âThis is a new beginning and we are now ready to face new challenges. Through the support of Canto USA we are determined to expand our product offerings for the US market, to include more products from our vast production range,â concluded Fabiano Besio.
10th July 2013
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