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Clay Paky at PLASA 2014: a Success on all Fronts

Clay Paky at PLASA 2014: a Success on all Fronts
Clay Paky at PLASA 2014: a Success on all Fronts

UK - Clay Paky was the event's Gold Sponsor and one of the leading players at PLASA in London, which saw an excellent turnout this year, especially from Britain. The Mythos, which was launched in September, made its world première at PLASA 2014 and won a PLASA Award for Innovation. Clay Paky's founder and chairman Pasquale Quadri, who passed away last month, received a posthumous lifetime achievement award. The Knight of Illumination Awards, created and organized by the Italian company, were more popular than ever and very highly acclaimed. However and above all, Clay Paky's new lights were able to reveal their outstanding performance to the world, thanks to a specially set up, thrilling multimedia show.

Clay Paky’s stand was transformed for the occasion into a big film arena, with a huge eighteen-metre-long wall screen and a light show that drew the spectators into an engaging immersive experience.

Pio Nahum, Clay Paky's CCO, exclaimed: “The success of the demo show went beyond all expectations. Not only was the seating packed every day of the fair, but many visitors were able to watch the show even from outside the stand thanks to the width of the screen and the purposely ‘open’ design of the exhibition space."

The stand was coordinated by Ambersphere Solutions, the exclusive distributor of Clay Paky for the UK. The light show was conceived by Clay Paky's lighting designer, Marco Zucchinali. ‘The SuperHeroes’ concept movie surprised everyone for its originality and contributed effectively to highlighting the unique features of the three fantastic new Clay Paky lights.

The new Supersharpy is a mobile head with ACL beam and 470 watt 7800 K lamp. This light has proved to be up to three times brighter than its successful predecessor, the Sharpy, with extremely low power consumption in comparison with its light output.

The new Mythos is the state of the art in versatility. It is an effects projector with a very wide zoom range (4°-50° / 1:12) and a beam mode with 0.5° beam angle that produces a 170-mm-diameter (6½”) thick parallel ultra-concentrated light beam. The wash light effect is amazing too. The Mythos won the PLASA Award for Innovation. The jury gave the following citation: "In the Clay Paky tradition, it's a real winner. Paky would be proud.”

The Sstormy applies the latest LED technology to the appeal of a classic strobe effect. A strip of powerful LEDs, enhanced by a parabolic reflector, emulates a Xenon lamp perfectly. It is available in white or RGBW versions.

The seventh edition of the Knight of Illumination Awards confirmed the great popularity and success this event has always enjoyed. Not only the lighting designers, but all the stakeholders involved (manufacturers, rental companies, associations and the trade press), look forward to this event, which dubs the designers of the best lighting and video works of the current year as ‘knights’.

This year’s event was held in the splendid Troxy Theatre in East London by ALD, STLD, Ambersphere and Clay Paky. It was sponsored by Osram, Hawthorn, Ayrton, MA Lighting, Robert Juliat and XL Video. Among the new features this year was the participation of numerous companies from the manufacturing sector as ‘table sponsors’. These companies consider the Knight of Illumination not just a time to celebrate lighting design projects, but also a precious opportunity to meet all the firms operating in the manufacturing sector.

The winners of the fourteen ordinary categories and the special ‘Lifetime Recognition’ category received the coveted ‘sword’ engraved with their names.

13th October 2014

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