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Liveculture Group Goes Live

Liveculture Group Goes Live

Two months after opening for business, Liveculture Group’s official website at http://liveculture.co.uk has finally been launched.

Founded by Mark Cunningham, the co-founder and former editor-in-chief of TPi magazine who recently left Clair Global after two years, Liveculture Group is described as a 360° media, marketing and design agency, principally serving businesses within entertainment production and technology.

Harnessing the experience and skills honed by Cunningham over his 35 years in music, touring and publishing, the ‘Portfolio’ section of the Liveculture Group site displays a range of 18 distinct service disciplines – from corporate branding, media creation and representation, website content and product showcasing to event production, to photography and video, tour brochure and album design and documentary consultancy.

Based in Southend-on-Sea, Cunningham, 51, says his company is a natural move for him at this time in his career. "I’ve been very fortunate to have covered a lot of bases within entertainment, as a journalist, musician, event producer and designer, and also in a marketing role for a major rental company. Throughout all that time, I’ve learned an awful lot about profile-building and how to project a consistent market image. I look forward to working with businesses and individuals who will benefit from a different approach borne of genuine passion, intuition and experience."

Why ‘Liveculture’? "It’s a trading name I registered three years ago for a different kind of operation that was short-lived. But I really like the name because there is a unique culture present within the live industry that only those inside it will fully appreciate. It’s simply a play on words… not a reference to yoghurt!"

The new website was designed with Liveculture’s creative associates David Baker and Oliver Smith.

In picture: Mark Cunningham

photo: Diane Scrimjeour

12th March 2014

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