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HK Audio and Algam bring professional quality pro audio to Tanzania
HK Audio is making sound reinforcement waves in Tanzania thanks to the ongoing work and commitment of the brand’s French distributor, Algam.
Two years ago, Algam managing director Jean-Luc Dubois set up a new company – ECAM (East Coast Africa Music) – with the goal of improving the pro audio situation in the country.
Dubois said: “The pro audio market in Tanzania, like in many African countries, is complicated: there are only a few points of sale there, and they only supply extremely cheap products made in the Far East. This results in installations of generally poor quality.
“I created ECAM – which has just one supplier, Algam – with the hope of introducing high quality European products into the African pro audio sector. Even though budgets are much smaller in the African market, we want to make the people aware of the elevated European standards.
“Now, after two years of promoting HK Audio strongly in the region, we are starting to see some extremely positive results. A Linear 5 Big Venue Pack was recently used to provide sound for a European Union congress of 200 VIPs in Dar es Salaam, the Tanzanian government purchased a Linear 5 Rock Pack, we provided the sound for the renowned Nyama Choma festival, and we also kitted out a conference room at the president’s palace with an HK Audio system.
“In addition, we have also installed systems at a number of restaurants and hotels across the country, as well as providing many smaller bars with discreet Lucas Nano set-ups.”
With more exciting ECAM projects also planned for the future, the growth of new sound reinforcement standards in Tanzania looks assured. For more information, visit the HK Audio, ECAM and Algam websites.
14th May 2015
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