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ProPlex EZ-LAN helps Kia “Light up the Holidays”
USA – For a 2017 holiday season TV commercial, LD Matthew Ardine transformed a Kia Motors America dealership into a spectacular, large-scale lighting display, celebrating the company’s year-end sales event. Set to the Trans-Siberian Orchestra’s stirring version of Christmas Eve in Sarajevo, the ad featured masterful pacing from subtle car headlights to a massive 65,000 DMX channel paragon of holiday lighting highlighting the showroom building and surrounding landscape. Featuring nearly 500 various lights communicating over two V-LAN groups, with a total of 75 Ethernet devices, the network relied heavily on its nerve centre, four ProPlex EZ-LANs.
“The EZ-LANs were easy to use and kept costs down,” says Ardine. “EZ-LANs formed the backbone of the network, shuttling the two VLANs around the location. From the EZ-LANs we cascaded to other switches and we had no network issues! We created two versions of the 30-second commercial and one 72-second version. We used two MBOX units to pixel map the lights on the walls and the bushes, then sent that sACN data into grandMA2 to do an HTP merge so that we could visualise on the model of the building in MA 3D.”
Ardine adds: “The EZ-LANs worked great and they’re the answer to simplifying complex networking productions. I’ve used them in instructional classes but this was the first real-world application, and their performance exceeded our expectations. Our thanks to Matthew Shimamoto of Volt Lites for providing the units. We’ll definitely use them again.”
12th January 2018
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