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Eat to the Beat
UK – The Bone Daddies group of restaurants in London is the creation of chef Ross Shonan (ex-Zumba and Nobu) who wanted a home from which to share his passion for Japan and Japanese food and culture. The original Bone Daddies in Peter Street, Soho was launched as a loud, crowded, simple Ramen Bar which met with rave reviews and quickly gave rise to a further seven restaurants blossoming in the capital. All deliver a distinctly different experience but share the common denominator of exceptional food served to a soundtrack of old-school rock. The latter aspect of the Bone Daddies experience is something that Shonan takes very seriously and so the audio provision across the group has been carefully addressed with the opening of each new site.
Experienced integrator, Excite AV, was engaged to install background audio systems into three new sites, at St Christopher’s Place in Marylebone, Old Street in Shoreditch and Bone Daddies’ original Peter Street restaurant in Soho. Excite undertook site surveys at each and having produced plans, consulted with Audiologic over elements of the design. Once satisfied, Excite AV completed the works in its customary swift and efficient way.
Excite used combinations of Ecler speakers including Arquis 108, eCurve 104 and Audio SB110 subs. Selected for their reliability, excellent sound quality and stylish aesthetic, the Ecler cabinets strike the perfect balance between performance and architectural appeal and perfectly met the varied requirements of Bone Daddies’ unique spaces. The installations were completed with Ecler’s HMA60 AV Integration Digital Mixing Amplifier, Cloud CX 263 3-zone mixer and DBX-1215 graphic equaliser.
Gareth Thomas, senior audio engineer at Excite AV was happy with the outcomes: “Each of the sites had its own peculiarities – and they all look fantastic – but we were able to place the speakers discreetly without compromising the coverage. The Background rock music is very much a part of the Bone Daddies experience and the Ecler products deliver real quality at a very competitive price. The Audiologic team was, as always, helpful with the design process and the client has been very complimentary about the systems.”
Paul Simpson, business development manager at Audiologic added: “These installations are a useful illustration of just how effectively Ecler’s range can be deployed. Because music is such an integral part of the Bone Daddies atmosphere, it was essential to supply something that could deliver the required clarity and punch without being visually overbearing. When you add the fact that Bone Daddies run multiple sites, all of which need to meet the same exacting standards of audio, it’s clear that cost is also an important consideration. Ecler produce robust, reliable, high performance products at an extremely competitive price. The fact that they are entirely at home in such carefully presented interiors, speaks volumes about just how good they sound and look!”
26th March 2018
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