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Jordan Media City improves capabilities and slashes costs with Strand LED solutions

Jordan Media City improves capabilities and slashes costs with Strand LED solutions
Jordan Media City improves capabilities and slashes costs with Strand LED solutions

Jordan – Television production facility Jordan Media City (JMC) has upgraded its studios with high performance LED lighting systems from Strand, a Signify entertainment lighting brand. Specified, supplied and installed by Dubai-based Broadcast & Studio Solutions (BSS), the new system has reduced the lighting energy costs for JMC’s busy studios by 85%.

Having recently updated JMC’s two 600sq.m studios to high definition technology, BSS was asked to specify a complete new lighting system, to replace JMC’s tungsten-source lamps with class-leading, energy efficient LED fixtures. “Low-power LED lighting fixtures were an important factor for the client, as electricity prices have increased rapidly in the last few years,” says BSS project manager Laith Fraihat.

But energy costs were not JMC’s only concern. The lighting had to offer high-TLCI colour rendering to ensure consistent high standards of picture quality, in line with the studios’ HD upgrade. In addition, adopting LED technology would also reduce maintenance costs, as expensive and time-consuming lamp replacements would become a thing of the past.

Having compared various products based on power consumption, luminance and TLCI performance, Fraihat specified a total of 130 LED fixtures from Strand’s broadcast lighting range. “The high luminance of the Strand fixtures is superior to competitors’ products,” said Fraihat, “and as expected from Strand, the high TLCI index means that pictures produced in the studio are of superior quality, matching the real image.”

The fixtures included Strand’s 400F and 200F broadcast-grade LED Fresnels, and 300S and 150S LED slimline studio softlight panels, all 5600K colour temperature models. In addition to their power consumption and high TLCI qualities, Fraihat also cited other benefits of the Strand range, including the selectable fan cooling modes of the LED Fresnels, and the silent operation and real-time intensity display of the LED softlight panels.

The installation, completed in June 2019, has successfully delivered a major reduction in energy usage for JMC, reducing the power consumption of the lighting system to around 15% of the previous system, while meeting all its lighting performance targets.

JMC’s CEO, Mr Radi Alkhas said: “We have state-of-the-art studios, and we have waited a long time for the development of high quality LED lighting. And we have chosen a high quality company to do the job for us.”

29th August 2019

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