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Wybron On the Road Again
Wybron's Mobile Showroom sets out on its second leg of dates beginning Monday, November 2, in the Washington, DC, Baltimore and New Jersey areas.
The Mobile Roadshow combines a survey of Wybron products with an educational component, intended to reach a segment of the lighting market overlooked by trade shows and provide one-on-one interaction with dealers and scions of the lighting world.
"This is a terrific opportunity to get some face time with the people who carry Wybron products, and with the people who could benefit from doing so," said Wybron sales manager Dusty Hudgins. "Our last few days in Texas were fantastic, and feedback couldn't be more positive."
Here's what some had to say about the Mobile Showroom so far:
"As a theatre major, I have knowledge in all the fields, but this was like a mini-semester in lighting and was very helpful."
"I saw [Wybron] as a leader of development of new technology instead of just a scroller/color changer supplier."
"I thought this was a great way to get the customer involved. They can actually get their hands on the product."
"This gave much more one-on-one time with the equipment and staff than a trade show."
The Mobile Showroom will next do a week of dates in Florida.
2nd November 2009
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